“Never lose hope. Storms make people stronger and never last forever.” ― Roy T. Bennett


Shirts, trousers and dresses look the way they do, and are related to different gender, for a reason. Through the subtle language of color and form, they tell us about collective ideals and values. 

My mission is to understand how transformative currents changes culture, and thus clothes, in order to raise awareness, develop alternatives and help embody a different set of collective values. As important culture bearers and shapers of identity, clothes can be at the leading edge of change.

Annika Thomas

Books and a blog

Annika Thomas has written several books to assist a paradigm shift in the world of clothes. There is also a blog on the website, with a lot of written material for anyone who is interested in a deeper, holistic perspective of clothes.

Coaching and programs

Even though my programs and one-on-one sessions are focused on the colors, patterns and styles of our clothes, they are really about exploring and expanding identity. Participants gain self awareness and learn how to use garments as tools for personal growth and transformation.
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